What a journey was the creation of Imagination Stories! Marketing guru Anton Buchner of FrontFoot Consulting approached Love & Chaos with his idea of starting a book series centred around reconnecting parents and children. The concept was simple: pick 3 words and create a story.
We firstly created a bright fun logo for IS, followed by a series of 8 illustrations to accompany Buchner’s story-starters. Love & Chaos then designed and produced the book titled ‘Imagine What Happens Next…’ along with all collateral marketing material including posters & counter cards.
We then created a website and a facebook page where parents/guardians & children could post their very own unique stories and see some of the book’s characters come to life with animation.
L&C also created a couple of fun videos as a narrative of the journey. You can view the ‘making of’ video here.