Schmutter. An Illuminating Guide To Men’s Style

The brief for established online men’s fashion blog Schmutter was to create an eye-catching logo that captured the off-beat fashion savvy style of the blogger. While L&C’s client has a high-powered day-job that sees him travelling the world, his Schmutter blog allows him to unleash his knack for spotting the coolest in men’s fashion (& of course, talk about it).

L&C created a retro-look textured background and styled the logo to intimate a record cover. We loved the unexpected marrying of a handmade neon typeface with a traditional scripted text.

A very cool blog if you’re a keen styler and want to keep abreast of what’s hot in men’s fashion.